At that time, he was owner end CEO of a trading company developing fashion accessories for large brands and retailers. He investigated sustainable materials for the fashion accessory industry, as retailers and brands understood the environmental impact of their business and were taking their responsibility with ambitious goals. However, reducing the environmental impact seemed difficult, because many available low impact solutions were non-transparent, not scalable and expensive. For synthetic wool there was no low impact alternative at all.
经过数月的研究和许多次失败的测试,Polylana®品牌纤维诞生了。2017年,由Polylana®纱线制成的时尚配饰产品被引入到一些大型时尚零售商里。从此一炮打响。
基于这一成功,我们做出了战略决策,将Polylana®纤维作为腈纶的可持续替代品,应用于整个时尚行业。2019年12月,The Movement公司独立建成,并将Polylana®纤维推向市场。
Polylana®纤维为品牌和零售商提供了一个可持续发展的选择。与腈纶的手感和特性相同,但与其相比对环境的影响显著降低。消费者会享受到同样的品质、同样的价值,但又会得到一种做得更好的额外情感价值。
Polylana®希望成为针织品市场上品牌信赖的高效节能环保解决方案的行业标杆。